The ‘safety first’ approach of the 39thSharjah International Book Fair that adheres to internationally approved health and safety protocols to prevent the spread of coronavirus disease has enabled thousands of visitors to enjoy their book buying experience in a safe environment at Expo Centre Sharjah since the fair’s opening on November 4. Taking their commitment […]

Great news for those interested in a first-hand account of what it means to hold arguably the most closely watched and heavily scrutinised leadership position in the world – Barack Obama’s first volume of presidential memoirs, scheduled for a worldwide release on November 17 – can now be pre-booked at the 39th Sharjah International Book […]

There’s ample research that shows it’s never too early to start enjoying books with your little ones, and parents across the UAE are taking advantage of the safe and controlled environment at the 39th Sharjah International Book Fair (SIBF) that is currently underway, to bring their toddlers in and spend a few hours amid millions […]

The Sharjah Commerce and Tourism Development Authority (SCTDA) announced that it will organize the Sharjah Hospitality Forum (SHF) on November 16, 2020, under the patronage of His HighnessSheikh Sultan bin Mohammad Al Qasimi, Crown Prince and Deputy Ruler of Sharjah and Chairman of Sharjah Executive Council. Discussions at the event are expected to showcase the […]

HE Ahmed bin Rakkad Al Ameri, Chairman of Sharjah Book Authority (SBA), and HE XavierChatel, Ambassador of France to the UAE have discussed developing joint cultural programmes to facilitate the opening of new horizons of dialogue and communication between Emiratisand their French counterparts, and expand collaborative efforts and joint initiatives. The discussions were held on […]

Activities scheduled for Day 07of the 39th edition of the Sharjah International Book Fair (SIBF) 2020, comprises the following sessions: First session:Culture Guest speaker:Yasmin Alibhai-Brown &Dr. Mohsin Al-Ramli Moderator:Eman Al Yousuf Time:01:00 pm Link:https://sharjahreads.com/sessions/37   Second session: Social Media Guest speakers:Divia Ahuja Time:03:00 pm Link:https://sharjahreads.com/sessions/38   Third session: Culture Guest speaker:Florencia Del Campo & Nadia […]

Forty two translated works in Arabic in the fields of humanities, social sciences, and the arts, which form part of the ‘Knowledge Transfer Project’ initiative undertaken by the Bahrain Authority for Culture & Antiquities occupy pride of place at its aesthetically designed stand at the 39th Sharjah International Book Fair currently being held at Expo […]

Under the directives of His Highness Sheikh Dr. Sultan bin Muhammad Al Qasimi, Member of the Supreme Council and Ruler of Sharjah, all 1,024 publishing houses at the 39th Sharjah International Book Fair (SIBF) have been completely relieved from paying stand rental fees. Valued at AED 6 million, these exemptions represent an unparalleled show of […]

The old-fashioned telephone call has been replaced with texting. However, this more convenient form of communication comes with its own set of challenges. At a social media session titled ‘Text Etiquette’, held on the ‘Sharjah Reads’ virtual platform as part of the Sharjah International Book Fair 2020, professional development coach Ammar El Sakhawy gave tips […]

With TikTok becoming one of the most downloaded apps in the world, marketers across fields are well on their way into exploring the potential of the platform for their brands. With more than 800 million active users of this platform globally, TikTok is certainly the new frontier for marketers to conquer. This was the focus […]