A huge number of visitors have been seen flocking to the Watch & Jewellery Middle East Show 2021 on the fourth day of the event, seeking to take advantage of its distinguished offers and view the latest fashion designs of jewellery, watches and goldware showcased by the most prestigious international houses and brands.

The region’s largest specialised jewellery and watch trade fair continues to thrive achieving remarkable successes and stimulating gold and jewellery trade in light of the great turnout it is witnessing, which heralds another successful edition that will be added to its track record of excellence.

Organised by Expo Centre Sharjah with the support of the Sharjah Chamber of Commerce and Industry (SCCI), the five-day event has successfully stimulated the gold and jewellery trade at the regional level and enhanced exhibitors’ sales as confirmed by the vast majority of exhibitors.

The show has so far achieved rewarding returns and significant sales that exceeded the expectations of exhibitors, who highlighted the importance of such event for marketing the latest innovations of their institutions and gold and jewellery works.

HE Saif Mohammad Al Midfa, CEO of Expo Centre Sharjah, stressed that the current edition of the show represents a great opportunity for exhibitors and designers to return strongly to the competitive market, by taking advantage of its leading role locally and regionally to support their businesses and display their products in front of a wide segment of visitors.

“As expected, the show received a huge turnout of visitors in the first three days of its launch. It goes without saying that the event has become a favored destination for visitors and lovers of precious and exclusive jewellery, something which strengthened its leading position and reputation as one of the most important economic events that supports business tourism in Sharjah, and promotes the emirate’s reputation as a prominent economic and cultural center at the regional and international levels,” Al Midfa said.