PUBLISHING PARTNERS

The Sharjah Digital Office (SDO) hosted stakeholders of government departments across the emirate to offer a comprehensive overview of the Data Management and Governance programme approved by the Sharjah Executive Council earlier in May 2022. The session explored how the collaborative approach of shared and open data significantly underpins the emirate’s inclusive digital transformation objectives. […]

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In the relationship dynamic between influencers and brands it is key to allow content creators to deliver messages in their own creative ways, said social media marketing experts at the latest edition of the Shams Talks series organised by Sharjah Media City on Wednesday. Sharjah Media City (Shams) hosted the edition of the Shams Talks initiative discussing the investment value of influencer marketing. Experts and influencers in the field joined the discussion moderated by Pulse 95 Radio presenter, Aisha Al Mazmi. “When you give content creators and influencers rigid guidelines and ask them to deliver things expecting millions of views, it just doesn’t work, it’s a waste of your money and their time,” said Ali Ozbay, […]

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